Final Digipak Post

This is the front cover for our digipak, we thought about this idea when we were at the woods filming the last few scenes left to add into our music video. The background used challenges the convention of an R&B digipak. Sekemi used Photoshop to darken the front cover but after the feedback we got from our class mates we decided to brighten the picture just a little bit but not to make it as dark as it was before.

The inside front cover also challenges the convention of an R&B album digipak because we used the female in the music video on the inside cover.

 



 

The whole digipak is centred around a leafy themed background, we also put all the conventions and generic conventions of an R&B digipak. Our digipak is very simple and uncomplicated and feature the tracklist, copyright information, record label and bar code.

Digipak Advert Feedback

Student Digipak Analysis

Generic Digipak Conventions

Digipak Conventions

Brand Identity

Brand Identity-'How a business wants a brand's name, communication style, logo and other visual elements to be perceived by consumers. The components of the brand are created by the business itself, making brand identity the way in which a business wants consumers to perceive its brands, not necessarily how it is actually perceived.'
Jessie J's album and magazine relate because she used the same font, size and logo to show brand identity. The picture used is also consistent and the colour scheme was also used (black, white and gold).
The album name and name of the artist is the same on both the digipak and the magazine advert.

Filming Update #6

After doing some more editing Halimat realized we needed more footage so we decided to film more, we thought it would a good idea to film some performance based scenes because we didn't have the actor singing in the video for the most part of the song.

Brief

A cover for it's release as part of a digipak (CD/'DVD package). My group's digipak will have between 4 and 6 slides including a front cover, reverse cover, spine and disk impression.